The New Lock collection from Dior is a tribute to the famous 1947 “New Look” from Christian Dior. The range owes its name to the “New Look” invented by Christian Dior in 1947 with its sophisticated original clasp.
This is a small flap bag unlike any other. The fine diamond-patterned hand embroidery (“Cannage” – Dior’s newest signature) and flounced borders ensures that this bag looks as classy as it feels in your hands. Topping it off is the ruffled trimming which adds even more character and class. A gold metal chain and leather handle add the finishing touches.
The New Lock is not all style without convenience. It’s highly usable, consisting of three compartments via two middle dividers, and one zipped pocket within the nylon lined interior. The small size does not convey the room available inside this bag – 30cm x 20cm x 12cm with ample room for all your essential items. It will sit well under your arm and is easily tucked away on your lap under the dinner table.
A variety of colors are available in this diverse range, from simple contemporary solid colors like red and black, to exotic blue snakeskin. This sophisticated chic flap bag is a very clever design. The chains give it a tough industrial look, while the ruffles ensure it is feminine enough for the occasion. The simple flap closure and double press stud clasp with its Dior engraving really brand this bag as something special – this is going to be a timeless collection.
Peter Lindbergh and Darius Khondji have created some short films designed to showcase the New Lock collection. Starring Nora Arnezeder, the superb French actress, this campaign is going to pay tribute to the “New Look” collection of the 1940’s while promoting the latest collection of this classic design. There’s no doubt that these films will create a strong desire in many people to want to own one of the bags from the New Lock collection. You can view these short films on Dior’s website. This isn’t just a new bag collection; it’s a tribute to a legend. Christian Dior revolutionized fashion 70 years ago and still today, the Dior brand continues to inspire and entice.
A Dior New Lock bag is a worthy investment for any bag lover, collector, or anyone simply wanting a stylish, elegant bag for almost any occasion. As with any designer bag, the replicas have popped up everywhere but those with their heart set on the real thing are the only ones that will be rewarded. Priced at $2,050.